A Customer Relationship Management platform, or CRM for short, can assist real estate agents in many ways.  Below are 5 examples of why a CRM may be beneficial to you. 1. Database of contacts & transactions all in one place- A CRM will store the contact information as well as other pertinent facts about your Sphere of Influence (SOI), current clients, past clients, and incoming leads all in one place. A good CRM will also incorporate some type of transaction management to avoid having to log into multiple platforms. 2. Segmentation capabilities- Being able to identify groups of people based on their similarities is crucial. As an example, being able to create a separate list of your family, neighbors or book club members will help you communicate with them efficiently. You can send an email or text to everyone in the group all at once, rather than sending the message separately to each member of the group. 3. Task management with reminders- Setting tasks with auto reminders in your CRM will help you manage your time & workflow with minimal effort and can go a long way to keep you organized. With task at-a-glance lists, you can focus on your daily priorities. Most CRMs allow for sorting tasks by the current day, week, or monthly. Some even allow you to switch from list view to a calendar view. 4. Automation- Set it & forget it! If you take the time to set up meaningful automation, your CRM will automatically send emails and/or texts periodically to your contacts. This is an especially helpful feature for sending home anniversaries well wishes or holiday greetings, and imperative for lead follow up. 5. Free up your time- Using your CRM for automation, organization, & task management will ultimately save you time as you work more efficiently, thus increasing your free time for whatever makes you happy!  

When it comes to your image as a real estate professional, a photo can be crucial to helping build brand and business awareness within your community. One of the main questions I get asked more often than any other from agents, especially for brand enhancement, is usually... "Does a headshot really matter"? If you're an investor, it's probably not crucial for your business, since it's more behind the scenes activity and not engaging with leads or prospective clients. A picture is still great to have just in case you'd like the option. Now, if you're a full-service agent, this might be a very different story altogether since you will be marketing yourself to potential sellers, buyers, and investors. Some of the advantages of having a professional profile shot include the ability for first-time clients to recognize you when meeting for an introduction or even an open house. Another important reason is that, when it comes to digital marketing, a photograph can help your advertising efforts stand out more. Using a "selfie", in my opinion, ...it's better to have a photo than not. If you feel this would work, then by all means, yes. Choose a location that has a warm background, either indoors or outdoors Be sure to look directly into the camera Find the best pose that works for you, possibly forward facing or side angle Always take the photo in a well-lit area... the brighter the better!

We love offering agents more and that is why we're excited to introduce the Springer Realty Group "Ambassador Program". This will allow SRG agents to earn even more and at the same time help fellow REALTORS® achieve financial independence with 100% commissions, lower fees and much more. Interested or have questions... 👉 Visit: https://www.joinspringerrealtygroup.com/ambassador-program or 🙌 Contact Stu Schulman 💻 Email: [email protected] 📲 Text: 610-285-1401 📆 Book a confidential meeting: https://calendly.com/stuman/30min?  

What an exciting year for Springer Realty Group! We’re happy to announce that our closed transactions jumped over 15% compared to the previous year. Plus, we had an increase of more than 30% in commissions paid to agents. Great things to come in the new year!

Stu Schulman, President of SRG takes a quick walk and shares his thoughts on the challenges we face when it comes to achieving goals. Focusing on trying your best, not aiming for perfection. Now might be the best time to celebrate the things you do well and to help others, plus how you can stay in-line with your next steps to progress your life!

Stu shares some of this thoughts on working hard but also having fun putting yourself in situations that might not feel comfortable at first but pay off big later down the road.

President of Springer Realty Group, Stu Schulman with family member, Reggie, navigateing through newly formed snow trails. Hoping to give you a positive perspective on how to overcome some of everyday hurdles life can throw at us. 

In SRG’s ongoing efforts to help and support our agents business efforts, Stu Schulman shares some inspiring tactics that could help you in the future.

In this video Stu Schulman, President of Springer Realty Group guides you through the in’s and out’s of what your commissions can look like when taking a closer look.

Robert Cenci, Market Leader of the Mid-Atlantic Team for Cardinal Financial was kind enough to host an incredible “value add” Summit Series featuring guest speaker Dan Caramanico. Dan was able to share some very motivational ideas and approaches with all of our Springer Realty Group agents.

In the these videos, Stu Schulman, President of Springer Realty Group and Dave Springer, Broker/Owner cover a variety of topics. They explore the current pulse of the real estate industry as well as useful advice on how to approach different situations. How do you advise your REALTORS® to network in this environment Springer Realty Group? How do you view the importance of a good learning environment to increase sales? Are you seeing agents market themselves on social media? How are REALTORS® using office space today? HOW WOULD YOU ADVISE AGENTS IF THEY ARE CONSIDERING JOINING A TEAM How do you encourage agents to measure success Is offering over asking price the right tactic WHAT DO YOU TELL AGENTS THAT NEED HELP MARKETING THEIR BUSINESS